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Entries in Retail (3)


Vroom Room

Good Morning!

Its Friday, its the Vroom Room, come in make yourself comfortable enjoy the cappuccino and biscotti, join the conversation. 

Yes...the Geneva Auto Show is on right now...

Ever notice that many pundits share or contribute comments that are somewhat frivolous, not based on facts, and if you inject a measure of reality (facts) the comments quickly evaporate. Especially in areas of the auto business where acronyms remain popular.

The past week we hit a chord with "Acceleration of Cycle Times" as usual it flew over a lot of folks radar capacities. If you missed it, we urger you to take a look.

If you are working on a project, and browsing the Internet to gather information. Uncovering visuals that capture your imagination. You can pin the photos on Pin It to share with other folks that are working on the project, or you can use Snip It and save the "material" on your personal data system. 

Visuals and or examples are a huge time saver when working on projects that involve contributors. Back to acceleration of cycle times to speed up the project.

In case you missed it...really how could you...Innovating Automotive Retail. If you are are in the auto business its a must read.

We named the new offerings "premium economy" (luxury manufacturers inexorably climbing down the ladder). In a conversation with an individual involved in selling the new premium economy in a showroom. Our question "Are they flying off the shelves?"  Answer "No...visualised as too Japanese". A simple answer that incites reflection.

Take a look at some "road trips" from Rodder's Journal.

You surely know that Churchill, Manitoba is home to Polar Bears...take a look

We had an opportunity to see and hear Sergio Marchionne at the CIAS a few weeks ago, with most of the talk gravitating towards government grants, mini van plants, and billions of dollars. Fascinating to see Sergio presumably walk away from $700M on the table...truly fascinating, but not surprising at this stage of the game.

Our habitual old race cars from the SVRA Spring Vintage Classic at Sebring.





Big Data

We have been hearing the term "big data" for some time, and often wonder what it implies. Perhaps you are in the same position at times scratching your head about the meaning of big data, analytics, and often accompanied by cloud computing.

Think back for a moment to the advent of spreadsheets, if you are of a certain age you surely remember using Lotus 123 and what you could do with a spreadsheet back in the day. Especially the facility of refining decisions involving data, which were previously tedious, requiring a myriad of manual calculations. 

Lotus 123 was a dark science to most folks back in the day of 5 1/2 inch floppies, and PC's literally slowing down when a spreadsheet was a "little bigger".

The same applies to big data, analytics, and cloud computing, the folks that have a profound understanding of big data have a distinct advantage in a business environment, although we can discuss/debate the quality of some decisions, they surely do have an advantage. 

Think about the amount of data that is available in your business, and the amount of data that is available, and generated outside of your business. Reflect for a moment on who is possibly using the data that is available outside of your business to gain an advantage on you. 

If you are still in the starting blocks of "social media" for your business, someone else competing with you is using "big data" to better grasp what is going on in the social sphere (your customers).

Reflect on this for a moment. 

ABC is trying to grasp the basics of social media, attending conferences, and webinars on the importance and novelty of social media (being a follower). While XYZ is using big data to gain additional insight from the various activities in social media, and how to increase its competitive advantages. Onvious that no one will give you a conference or a webinar on gaining an advantage.

Consider the pundits telling auto dealers that they should have a social media strategy, should have a presence on various platforms (we all know the names), should research what is going on in their market area, should espouse mobile, and so on. 

In the meantime every employee of the dealer has a smart device, most probably is on at least one or several social platforms...think about this for a moment.

Care to share your thoughts...leave a comment.



Different Times

We came across this thought provoking statement that resonated...

"Compared to 20 years ago, the average 18-year-old gets more excited about buying a new cellphone than buying a new car,''

That same 18 year old is spending disposable income on a "smart phone" compared to 20 years ago when the disposable income was probably going on a car.

We are in different times, that are constantly changing. 

An informative and thought provoking presentation from Brian Pasch, that will get any dealer thinking about his "virtual/online/digital" or whatever else you want to call it showroom.  


Care to share your thoughts? Leave a comment.