Photo Gallery
Powered by Squarespace

Entries in Ferrari (85)


Ferrari 500 Mondial

Fascinating story of a Ferrari with a 4 cylinder engine...



Ferrari F40

A bit of nostalgia this morning...




Vroom Room

Duesenberg - Cobble Beach 2015Good Morning,

Its Friday, its the Vroom Room, enjoy the cappuccino and biscotti, join the conversation.

We are past the mid month mark with the end of the 3rd quarter on the immediate horizon. We know that vehicle sales in Canada will continue to be through the roof, and absolutely set a new record this year.

The federal election, make sure you vote and encourage everyone around you to vote. Last thing we want as Canadians is a minority government.

If you missed our coverage of the Cobble Beach Concours d'

Attending this years Cobble Beach, merely reinforced that "metal must resonate" at least in our case. Yes...some metal resonates more than the Cadillac pavilion it struck us that back in the day of Harley Earl, Bill Mitchell styling (metal) was a huge factor...mind you it still is a huge factor today.

Its the Frankfurt Auto Show, and now every German manufacturer is on a mission to outdo Tesla with a longer range and shorter charging times. Great way to garner attention, and provide free publicity to Tesla.

The compact utility segment is in everyone's sights with various concepts which is good for the customer.

Yes...the Ferrari 488 Spider is a stunning toy, the Rolls-Royce Dawn provides an "erotic tingle on the skin" must be the metal again.

John Krafcik is now with the Google Autonomous Vehicle program, which merely reinforces the fact that Silicon Valley will increasingly influence the auto business especially with AV's (autonomous vehicles). Reflect on this for a moment...

We all use technology in our daily activities, did you know that Google is 2 Billion lines of code? Think about this when some simple software is full of glitches.

GM has resolved the ignition switch debacle to the tune of 900M. With time the number of deaths escalated dramatically from the original number.

Our usual old race cars from the 2015 Goodwood Revival - Freddy March Trophy.




Vroom Room

Good Morning,

Deuce with a NailheadIts Friday, its the Vroom Room, enjoy the cappuccino and biscotti, join the conversation.

Yes we are back to "reality mode".

How about starting with a rant.

If folks would be more aware and considerate of their driving on busy week ends, it would be a lot easier to go from A to B.

Trucks travel at 105 KPH why is anyone hogging the right lane at 103 kph making life miserable for trucks, and the left have to wonder why.

If you are in the left lane to pass, why do folks linger instead of passing. Lets try to pass with a 3 kph increment to the right lane, it will take "forever", it will back up the left lane, but its all cool.

After hogging the left lane for an inconsiderate period of time, why do folks brake when they get high beamed to move out of the way.

Self driving vehicles might not be that bad when experiencing some of the driving practices that are exhibited on busy week ends.

The styling vector...

We tripped on this by accident, we all have our own preferences that have evolved through the years.

In the auto business the product is at least 50% of the sales equation, at Strada we believe that styling sells, and yes the metal has to resonate.

If you connect the dots that deals are more challenging to close in a showroom, and the metal must resonate to close a deal perhaps the showroom process can use a tweaking.


As machines get smarter, technology becomes more pervasive, and while we are getting back to reality this week. Its a fascinating and thought provoking read...A World Without Work.

Yes...Cobble Beach is this week end.

Why the Deuce with the chopped top? For some reason "chopped tops" have always captured The Colonel's well as nail head Buick engines.

Remarkable photography from the Highland Tour.




Ferrari 488 Spider

Cool car...enjoy.




Testarossa to the Sahara

A fascinating adventure...




Getting Started

Great way to start the week...




This Is Formula 1

Awesome video...with a bit of nostalgia...enjoy!




Vroom Room

Good Morning,

Its Friday, the first day of May, its the Vroom Room, make yourself comfortable, we have cappuccino and biscotti. Did you know we have been serving a virtual cappuccino at the Vroom Room for several years.

If you have an interest in yachts, this is the first hybrid boat with a single Warstila diesel, take a look at the Feadship Savannah. We think its really cool...

Have you been thinking about a Ferrari 488 GTB? can configure your own here.

If you missed our thoughts on Mobile Friendly, we urge you to make it a point to review your online presence.

Did you know that most if not all vehicles with an electric fuel pump, if the engine runs out of oil pressure the fuel pump will shut down. From way back in the day it was a safety feature that if something untoward happened to the car (flipping on its roof) the fuel pump would not keep on pumping.

Today with sensors, and computers the fuel pump shuts down even faster.

Someday we will share the story of a Chevrolet Vega station wagon, excessive oil consumption, oil pressure light coming on, fuel pump shutting down. Aluminum block, no cylinder liners, steel head, and epic oil consumption.

If you live in the GTA have you noticed that premium gas is 21 cents a liter more than regular. If you can afford a vehicle that requires premium, you can afford to pay...must be the thinking of the oil companies.

Today is the start of the Spring Collector Car auction at the International Center. If your agenda permits make it a point to visit the auction, there are some great cars, and Dan Spendick of CCP always makes an effort to have a memorable event.

Our usual old race cars from HSR Mitty at Road Atlanta.




Vroom Room

Good Morning,

Its Friday, its the Vroom Room, come in make yourself comfortable, enjoy the cappuccino and biscotti, join the conversation.

We are in the second half of the month, you surely have noticed  the frequency of automotive ads in the various platforms increase in intensity. You can dare greatly with an SRX, snap your fingers and get a Ford, ya ya ya to a Jetta to name few that caught our attention.

In Canada now that the Federal Budget is a done deal, and the Duffy Trial continues, its been fascinating to observe the various opinions from a myriad of pundits, experts, analysts. have to be your own editor.

Our friend Michael Banovsky spent a few days with a Viper in Los Angeles, and generated an interesting story in Petrolicious with an historical perspective on Vipers. Which reminded us of a Black Viper Roadster, chromed wheels, Fort Lauderdale, cruising on the A1A with the Strada Crew a few years back.

You must have noticed that we pay little to no attentionto fuel economy of vehicles. Must be the lasting horsepower thing that "it takes gas to make horsepower".

With sales of trucks, SUV/CUV steadily increasing in Canada. One wonders who really pays attention to fuel economy. As you can appreciate when vehicles are higher off the ground the frontal area, and wind resistance increases. Pushing air requires horsepower. JD Power has just published an informative study Fuel Economy Economics which reinforces the element of fuel economy perception.

Our usual old race cars from the David Love Memorial.