Yes..its the last day of the month, yes...January flew by...we know!
This morning The Colonel is a little "rankled" here we go...
For years we have heard about the "car guy" in auto companies / auto business, compared to the numbers guy, or the corporate guy, or the career guy, or the make the mortgage payment guy, or the write about the industry guy.
If nothing else the real car guy has at least a modicum of passion for the product and the business while actually works in the industry.
The folks with passion for some reason instantly resonate, its a "silent language" that immediately connects. If you are a car guy with passion for some cosmic reason you immediately resonate with the other car guy (gal) the moment might last only a few seconds while leaving a lasting enduring impression.
There are still a whole bunch of car guys (gals) out there, while there are also a whole bunch of the other varieties of guys (gals).
Back in the day of the consummate car guy with passion, that we read about today as individuals with bigger than life personas. These folks would literally put their behinds on the line to achieve a goal, create a new product, start a business and so on...its the stuff of legends, and books.
Prior to all the technology, and massive downloads of data, and analytics, the decision process was with your head, your heart, your gut...yes scary by today's perspectives.
Now its the leadership team here, the leadership team there, data, PPT presentations, and when "yogurt happens" everyone ducks, and runs for cover. No wonder leadership is a rare and scary commodity these days.
What is really encouraging, the folks in this business that have passion, that are car guys (gals) for some reason still resonate/connect immediately the old fashioned human way person to person. Think about this for a moment after all the dust/smoke/debris clears these folks still connect and resonate same as it was decades ago.
Imagine for a moment when there is dissonance at various levels....(need we say more)...or when there is a revolving door...
For some strange reason acquiring a vehicle is still an emotional/human process, that has changed dramatically, and not changed in years. Increasingly to sell a vehicle requires an almost immediate resonance/connection....similar to when car guys (gals) resonate.
You can use your imagination here too....
Here is another rankle...
With increasing emphasis on Gen Y as the next massive wave of customers for the North American auto industry.
Simple question: Where does Gen Y come from? You got it Boomer parents. Where did Boomers come from? From parent that grew up during the Great Depression, perhaps fought in WWII....
Perhaps there is more than a subtle resonance between Gen Y and Boomers.
Gen Y seeks that instant/immediate resonance between individuals.
Absolutely...share your thoughts leave a comment its always appreciated.