As you can imagine the conversation ranges from catching up, the family, kids, to the auto business and issues that are on the forefront / top of mind for one reason or another. One individual sees the Canadian automotive landscape from one perspective, and the other from a different perspective. The conversation is always interesting, and a great rapid fire exchange of thoughts and ideas.
Some snippets of the conversation:
1- The Canadian dollar is down 10 points from last year / earlier this year it must be impacting strategies. Yes...its having an effect.
2- What is happening to Cadillac after all these years and billions of dollars? Great cars, really great cars, the price point is too high, the showroom experience is not aspirational compared to the Germans.
3- Close ratios are down on trade ins. Simple the customer is better informed than ever. Nothing new here, although there continues to be a churning of sales consultants. Which has a negative impact on closing deals. Remember Showroom Craftsmanship?
4- Buy and sell of dealerships, some deals are complete "head scratchers"...it begs the question "why would they do that"...and lets leave it at that.
5- CPO programs take time to fully develop, especially with consistent dealer participation...no kidding! Once its running well with strong participation the benifits are multifaceted.
6- New models in a segment provide opportunities as well as a down side of taking sales away from an established model. Some manufacturers are tripping on their shoe laces with new models.