Monday, September 28, 2009 Its not a secret that China is increasingly taking a leadership role with electric cars, an informative presentation by Bill Russo of Booz and Company.
Auto Industry, Bill Russo, Booz & Co, China, Electric Cars in Think Verde Tuesday, July 21, 2009 
It’s a safe bet that consumers will eventually swap their gas-powered cars and trucks for rechargeable models. Electrified transport, in some form, would seem to be in our future. But how long will investors have to wait for the bet to pay off? Years? Decades?
Bears would bet on decades. For the next ten or so years, the purchase price of an electrified vehicle will probably exceed the price of an average gas-fueled family car by several thousand dollars. The difference is due largely to the cost of designing vehicles that can drive for extended distances on battery power and to the cost of the battery itself. What’s more, the infrastructure for charging the batteries of a large number of electrified vehicles isn’t in place, nor is the industry tooled to produce them on a mass scale. In any case, consumers aren’t exactly clamoring for battery-powered sedans (see sidebar “From well to wheel”).
Continue reading the article from McKinsey Quarterly...Click
Auto Industry, Electirc cars, News in Think Verde Thursday, May 7, 2009 Informative....Jay Leno talking about the Fusion Hybrid with a Ford engineer.
Auto Industry, Business, Ford, Fusion Hybrid, Jay Leno, News in Think Verde Tuesday, March 20, 2007 Q - Colonel what are you doing?
A - Listening to Buddy Guy!
Q - Will electric vehicles be slow?
A - No...they will accelerate hard, and probably have a strong mid range which is good in a commuter vehicle. It makes for an agile vehicle in traffic or congested situations...to use an old analogy...you can do "hole shots" at traffic lights.
Q - Will electric vehicles be fun to drive.
A - As a commuter vehicle absolutely, lots of fun. As a performance vehicle...I think that we have different perspective and understanding of what a performance vehicles does..
Q - What do you mean?
A - We understand performance vehicles as having a strong top end. Which is a trademark of a performance ICE. Or how a performance ICE generates horsepower.
Q - Will the electronics of an electric vehicles overwhelm service capabilities.
A - Not at all...there is a widespread electronic platform in our current ICE vehicles, it might look overwhelming because its new, and not familiar. It might be simpler.
Q - Simpler?
A - Yes...ICE and automatic transmissions and the required electronic controls are not that simple, we might see it as simple, its quite complex. An EM/ES should be simpler from several perspectives...please lets not get into details it would be too long.
Q - Would the vehicle require less maintenance?
A - Yes...do you do an oil change to the refrigerator? Sounds silly but start with that simple thing of no oil changes. Or I would think that you don't do an oil change to an EM.
We are not going to need one of these with electric vehicles.
We'll continue tomorrow....
Auto Industry, Electric Cars, Hybrid in Think Verde